Archive for August, 2014

From the Editor’s Perch

August 16, 2014
Native Ad in The Atlantic

Native Ad in The Atlantic

“Newsvertising”

 Is Native Advertising a New Way of Gaining Balanced News?

A friend’s blog recently posted this humorous commentary by John Oliver on “Native Advertising”:  http://www.scotbastian.com/do-ya-think-blog/newsvertising-er-i-mean-native-advertising-in-the-news#comments

“Native Advertising” are pieces of advertising commentary placed with the body of a newspaper or magazine and graphically sculpted to resemble the normal stories surrounding it (with a small disclaimer).  

This piece made me wonder if perhaps a new way of gaining ‘balanced’ coverage isn’t evolving.  As I noted in my comment: “I think this tendency has a benefit especially in a climate of polarized media where the published news is slanted and selected so as to please their subscribers. How else could Chevron get its views across clearly in a publication such as the New York Times? It solves a multitude of problems at once: The NYTimes does not alienate it’s audience. Chevron gets its views made. The business model supports continuing news, as always.”

Native Advertising in the Slate

Native Advertising in the Slate

Groups with opposing views could pay to have these views published in their opponents’ news organs.  Is this a win, win with more balanced news for everyone?

Images from Google

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Quantum Travelers

August 9, 2014

Map

It is SO Nice to Arrive

Here’s a real good, down-in-the-hold telling of the troubles you can have while out at sea.

http://www.sailblogs.com/member/pantarhei/?xjMsgID=327740

 

Quantum Travelers

August 8, 2014
Your Editor, Carl, With His Quantum Sibling(s)

Your Editor, Carl, With His Quantum Sibling(s)

This is a column where your dutiful Editor follows the retirement paths of his quantum siblings as they appear suddenly throughout the Universe.

Well, entangled twin particle Larry has made it to Brisbane, Australia following engine and autopilot troubles traversing the Tasmanian Sea.

http://www.sailblogs.com/member/pantarhei/?xjMsgID=327389

Entangled particle Gary has been exploring the Garden Wall trail.

Entangled particle Gary has been exploring the Garden Wall trail.

While entangled particle Gary has been traipsing cliff sides on the Glacier National Park’s Garden Wall Trail.  Where they have witnessed this charming old goat.

Glacier Goat

Glacier Goat

Travelling Expenses

August 7, 2014

And Finally!

Taken from The Weekly

Taken from The Weekly

Paul’s movie makes it to his hometown.  Imagine being an actor who stars in a movie that is released on the big screen in your home town!  Has to feel good, wouldn’t you think?  Read about it here in the Seattle Weekly:

http://www.seattleweekly.com/home/953977-129/best-of-seattle-new-movie-star

Clapboard


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